Before entering a new foreign market, it’s important to understand local conditions, demand, competition, regulations and consumer preferences. Market research provides valuable information to help you make informed decisions. The best way to analyse and understand the relevance of a market and identify opportunities worth seizing is to examine complete research of the market while in the discovery phase. We divide the study into two parts: country analysis and industry analysis, in order to give you an appropriate idea about the validation of the market. Market research is strongly advised to understand the market in Pakistan better as it has its codes regarding language and diverse culture. In order to locate and qualify on-site opportunities, sales prospecting / finding leads is undertaken during the study. Many potential clients will be contacted on your behalf during this stage.
Finding local partners can be essential to success in a new market. These partners can be distributors, agents, sales representatives or joint venture partners. They know the local market, have established networks and can help you penetrate the foreign market more easily. It is a crucial step for your company. Depending on your selection criteria, we will make every effort to find the ideal partner in Pakistan. Our expert team starts working on making a list of potential local companies that can be a distributor, sales representative, supplier, potential customer(s), industrial partner in particular as part of the sourcing process etc.. After the list is completed, then they are contacted one by one. Once all the companies reached and evaluated, a shortlist is created. At this stage, CSI team is continuously in touch with the consultee to choose the best options to meet. We can support you during your meetings with your prospects, especially if there is a need for support in English or Urdu dialogues.
